Have a Break, Have a KitKat!”
A timeless ad by Nestlé—simple, catchy, and unforgettable. Even today, just a few seconds of the jingle instantly reminds us of the brand. That’s the magic an Advertising Specialist creates: ideas that turn into visuals strong enough to stay in people’s minds for generations.
If you’re an Advertising Specialist dreaming of a rewarding global career, Australia offers excellent opportunities, high-value roles, and a promising pathway to Permanent Residency (PR). This guide explains how you can immigrate to Australia as an Advertising Specialist and build a stable future in the creative industry.
Check Your Eligibility in 60 seconds
Who Is an Advertising Specialist? (ANZSCO 225111)
An Advertising Specialist is a creative professional who designs, coordinates, and executes advertising strategies and campaigns. They study target markets, analyse consumer behaviour, and help organisations promote products and services effectively.
Australia has consistently shown high demand for skilled Advertising Specialists due to its booming creative, digital, and marketing industries. The occupation is also considered among the higher-paid creative roles in the country.
Key Roles & Responsibilities of an Advertising Specialist
In Australia, Advertising Specialists contribute significantly to an organisation’s brand and sales growth. Common responsibilities include:
- Planning and developing advertising campaigns aligned with business goals
- Advising clients and leadership teams on advertising strategies
- Coordinating creative production such as artwork, media scripts, video content, and digital ads
- Analysing consumer preferences and predicting market trends
- Conducting market research to identify opportunities for new and existing products
- Supporting marketing objectives, brand development, and promotional strategies
- Advising on product mix, pricing, promotions, and distribution channels
Visa Pathways to Immigrate to Australia as an Advertising Specialist
Australia offers two major PR pathways for Advertising Specialists:
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Skilled Nominated Visa (Subclass 190) – Permanent Residency
This visa requires nomination from a state or territory such as
- Australian Capital Territory (ACT)
- Queensland
- Western Australia
Once nominated and approved, the Subclass 190 visa grants direct Permanent Residency.
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Skilled Work Regional (Provisional) Visa (Subclass 491)
This visa requires nomination from regional areas such as:
- Hobart
- Perth
- Adelaide
The Subclass 491 is a 5-year provisional visa that leads to PR after meeting residency and income criteria.
Average Salary of an Advertising Specialist in Australia
Advertising Specialists are well-compensated due to the high-value impact of their work.
| Job Title | Average Weekly Salary | Average Annual Salary |
| Advertising Specialist | $1,896 | $98,623 |
Your earnings may vary depending on experience, education, state, and industry.
How to Immigrate to Australia as an Advertising Specialist
A strategic approach is essential to successfully migrate to Australia. Here is the step-by-step immigration pathway:
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Check Eligibility
You must score a minimum of 65 points based on:
- Age
- Work experience
- Educational qualifications
- English language test (IELTS, PTE, TOEFL)
- Nomination eligibility
- ANZSCO alignment of occupation
Your occupation Advertising Specialist (ANZSCO 225111) must also be listed on Australia’s Skilled Occupation List.
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Skill Assessment with VETASSESS
VETASSESS evaluates whether your qualifications and experience match Australian standards.
Documents usually required:
- Valid passport
- Education certificates
- Employer reference letters
- Work experience proof
- Bank statements (3–6 months)
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Submit ROI (Registration of Interest)
Applicants applying under Subclass 190 or 491 must submit an ROI to the relevant state/territory.
This shows your intention to be nominated by that state.
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Lodge your EOI (Expression of Interest)
Submit an EOI through SkillSelect to express your intent to migrate, including details about your skills, experience, and purpose of stay.
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Receive ITA (Invitation to Apply)
If the state/territory selects your profile, you will receive an ITA.
This allows you to submit your visa application officially to the Department of Home Affairs.
Why Advertising Specialists Should Consider Australia
- High demand across creative, digital, and media industries
- Strong salary packages
- Excellent long-term career growth
- Clear PR pathways
- A multicultural, innovative work environment
Migrating to Australia as an Advertising Specialist can truly transform your career and life. With the right guidance, you can navigate the process smoothly and start your journey toward Australian PR.
Looking to build a creative career in Australia? Connect with Apical Immigration Experts today and take the first step toward your Australia PR journey!
Email: info@immigrationxperts.com
Call us: +91-9999467686, +91-8447-696555
